Dining places and bars charge a markup on alcoholic beverages, but people have been spending more on them there than in stores. However, it has anything to do with higher prices, rather than consumption.
Seeing markup
"What America Spends On" is a series done by NPR that showed more Americans are spending increased amounts on alcohol in bars and restaurants. This looked at the last thirty years comparing 1982 to today.
Only 24 percent of spending was on alcohol in dining places and bars in 1982 while the other 76 percent was spent in shops. This was during the Cold War when Americans were struggling through.
Today, spandex is seldom seen and yuppies still drive BMWs. However, we are spending more in restaurants and bars, as 40 percent of alcohol spending takes place in those places, compared to 60 percent in stores. However, much of it is to do with a 79 percent increase in bar and restaurant costs; store prices dropped 39 percent. If anything, that suggests more volume is bought in stores.
Different spending behaviors
in 1982, only 16.2 percent of alcohol costs were for wine while 48.9 percent was on beer and 34.6 percent was on wine. That has changed a lot in 2012 when wine spending has increased to 39.7 percent. Spending on spirits decreased to 12.6 percent. That was the biggest change seen in the country.
Wine in America is all anyone seems to want. In 2011, France only shipped 320.6 million cases of wine while there were 329.7 million cases shipped in America, according to the San Francisco chronicle. Certainly more Americans are drinking American wine now.
In 2010, the American wine industry was a $30 billion industry. In that year, 241.8 million cases were sent from a lot of different wineries. Millennials are willing to spend more on expensive bottles and are drinking more. California by itself produced 61 percent of that wine, which means California is the state where much of the wine comes from.
Fit for a king
Beer accounted for 47.7 percent of sales in 2012, which was almost no change from 2012, according to NPR. It is still the drink everyone wants in the nation. Overall, Americans are consuming less though, which is why overall beer production decreased from 1990's 204 million gallons to 2011's 192 million gallons, according to BusinessInsider.
From 2010 to 2011, there was an 11 percent increase in craft breweries. These breweries are becoming much more well-liked than regular beer companies right now. In fact, in 2011, there were almost 11.5 million barrels produced making $8.7 billion in revenue. That is a 5.7 percent share of the market. In 2011, there were 1,989 craft breweries with 250 new breweries opening and 37 closing soon.
Seeing markup
"What America Spends On" is a series done by NPR that showed more Americans are spending increased amounts on alcohol in bars and restaurants. This looked at the last thirty years comparing 1982 to today.
Only 24 percent of spending was on alcohol in dining places and bars in 1982 while the other 76 percent was spent in shops. This was during the Cold War when Americans were struggling through.
Today, spandex is seldom seen and yuppies still drive BMWs. However, we are spending more in restaurants and bars, as 40 percent of alcohol spending takes place in those places, compared to 60 percent in stores. However, much of it is to do with a 79 percent increase in bar and restaurant costs; store prices dropped 39 percent. If anything, that suggests more volume is bought in stores.
Different spending behaviors
in 1982, only 16.2 percent of alcohol costs were for wine while 48.9 percent was on beer and 34.6 percent was on wine. That has changed a lot in 2012 when wine spending has increased to 39.7 percent. Spending on spirits decreased to 12.6 percent. That was the biggest change seen in the country.
Wine in America is all anyone seems to want. In 2011, France only shipped 320.6 million cases of wine while there were 329.7 million cases shipped in America, according to the San Francisco chronicle. Certainly more Americans are drinking American wine now.
In 2010, the American wine industry was a $30 billion industry. In that year, 241.8 million cases were sent from a lot of different wineries. Millennials are willing to spend more on expensive bottles and are drinking more. California by itself produced 61 percent of that wine, which means California is the state where much of the wine comes from.
Fit for a king
Beer accounted for 47.7 percent of sales in 2012, which was almost no change from 2012, according to NPR. It is still the drink everyone wants in the nation. Overall, Americans are consuming less though, which is why overall beer production decreased from 1990's 204 million gallons to 2011's 192 million gallons, according to BusinessInsider.
From 2010 to 2011, there was an 11 percent increase in craft breweries. These breweries are becoming much more well-liked than regular beer companies right now. In fact, in 2011, there were almost 11.5 million barrels produced making $8.7 billion in revenue. That is a 5.7 percent share of the market. In 2011, there were 1,989 craft breweries with 250 new breweries opening and 37 closing soon.
