Thursday, April 26, 2018

Guidelines For Missouri Fresh Produce Market

By Virginia Williams


Farmers markets have become common in many places. This gives small-scale farmers a way they can earn their living from their homegrown fruits and vegetables. If you have such products, it is important to acknowledge a few facts about this kind of fairs to make the best out of them. Here are a few important considerations about Missouri fresh produce market to think through.

Acknowledge the type of products to deal with. You have to decide on products that are marketable in an open fair to make the best out of it. Therefore, survey the goods you want to sell and check if there is a lot of competition. Exotic products can do well in such fairs especially if they have health benefits to the consumers. This will help in growing the respective products on your home farm.

Check the dates of the fair. Most of these fairs are held during certain days in a week or month depending on the turn out rate. Knowing the dates will help you adjust your schedule to have enough time to participate in the fair. Also, you will be able to harvest and clean the respective products on time. You should consider harvesting and wash the produces a few hours before the sales day to ensure that they remain fresh.

Seek the right licenses and approvals. The authority expects you to have a license to be considered reliable enough for this kind of trade. Therefore, you should achieve their expectations to be guaranteed the respective approval. In this case, one is supposed to deal with products which have been grown organically to ensure that they are safe to eat and cannot cause any related diseases.

Look for a suitable location. Fresh products fairs have different sections based on the goods that dealers have. Therefore, your first consideration should be a place which is secured for traders dealing with vegetables and fruits. This will expose you to possible clients. Make sure that you are along a common path where the respective customers use while shopping.

Consider your marketing strategies. The process that you use in marketing has a vital role in your sales. So, you should have reliable means to reach out to a large number of clients. You can use some strategies such as allowing discounts for bulk purchase and during high produce season. Also, you can use home delivery services to target customers who do not attend these fairs and delivering the products to clients during off-market days.

Check for alternatives. You cannot just depend on a common product to create a wide customer base. For that reason, you should check other produces other than those you are used to dealing with. This can be achieved if you decide to purchase them from farmers who rely on traders to sell their products. Make sure that your selection of produce is rare to reduce chances of competition.

Maintain a fair price for your products. It is certain that customers are very concerned with prices of goods about to buy. Therefore, you should be considerate of your prices to maintain your clients. This should continue during low yield season as well. Other than that, you should give offers to people who purchase a lot of products at once.




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